With Tim Bader as the “Mobil 1 Man”.
About
Mike is a seasoned creative leader with over two decades of experience. Known for his strategic vision and creative ingenuity, he has led high-impact campaigns that span digital, social, print, and broadcast media.
As a Senior Vice President and Senior Creative Director at BBDO in New York, he has worked with some of the world’s most iconic brands, including AT&T, Mars, Snickers, Pedigree, FedEx, VISA, SAP, Wells Fargo and AARP.
Before joining BBDO, Mike co-founded thinksound, an eco-conscious audio company, where he was responsible for everything from branding and packaging to e-commerce and digital campaigns. His work helped position thinksound as a leading brand in sustainable consumer electronics, and the company gained recognition for its commitment to both design excellence and environmental responsibility.
Earlier in his career, Mike held senior creative roles at agencies like Ogilvy, where he was a key player in the award-winning IBM Smarter Planet campaign, and Tivoli Audio, where he served as Global Creative Director. He also led creative teams at Bird Design, an award-winning design firm based in Los Angeles, California where his projects ranged from branding and advertising to interactive media for MTV, ESPN, SONY, Universal Pictures and more.
With a portfolio that spans diverse industries and creative disciplines, Mike’s work has been recognized at top awards shows, including Cannes Lions, D&AD, Adweek, Creativity Online, The ONE Show, The Effies and the Webbys. He was also a juror for the Caples Awards and has been an influential voice in the creative community.
Mike holds a BFA in Graphic Design from the Massachusetts College of Art and Design and is passionate about driving innovation through design, sustainability, and storytelling.